One of the most important aspects of a website is its design. In light of this fact, designers have to develop a site that meets the required threshold. And since a website acts as the business’ face, you need to ensure that it has what it takes to appeal to your customers. Web design incorporates many aspects. If your website is found lacking in one, this could mean hurting your brand impression.

Web design is critical for conversions. Although you might have several conversion tactics in place, you have to address web design with the seriousness it deserves. So, what is a good website design all about? Here are some proven web design principles that experts at web design Orlando swear by.

Simplicity

A good website has to be simple. This means that you should avoid putting many elements on the page, which could be distracting. Having a fresh and straightforward website makes the website appealing. It also makes it easy for your user to navigate. Not only do visitors find simple website attractive, but search engines also love them.

Harmony

Consistency and harmony are critical in website design. It is imperative to pay attention to the website features and ensure that they are consistent. This means that things like fonts, headings, subheadings, and button styles should be consistent. Creating harmony on the website calls for serious planning.

Mobile Compatibility

Designers and website owners cannot afford to overlook the ever-growing use of smartphones, tablets, and phablets. Not paying attention to mobile compatibility could mean missing a huge audience, which translates to losing the battle to your competitors. Therefore, always make sure that your website is responsive and adaptive for all screens.

Color Harmony

It is important to get the color combination and imagery right. Poor choice or combination of these graphical features translates to distractions. In light of this, designers have to ensure that they create use colors and images that positively impact the customers.

Easy Loading

Who loves a website that takes ‘forever’ to load? Nobody loves a website that takes too much time to load. In light of this fact, designers have to address this limitation by optimizing graphical elements and reducing HTTP requests. A good website should load fast, whether on a smartphone or a computer.